Financial Services

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Establishing a compelling, effective personal brand online is critical for professional success in the financial field. LinkedIn profiles are typically top results of Google searches and can make a powerful first impression on potential clients, partners, employers, and referral sources. In Mountaintop’s LinkedIn Profile Writing & Personal Branding Ascent, we provide practical strategies to confidently communicate their expertise online through the strategic development and use of LinkedIn profiles.

PERFECT FOR

  • Investors
  • Financial Executives
  • Portfolio Managers
  • Emerging Leaders
  • Partners
  • Managing Directors

Overview

Mountaintop’s LinkedIn Profile Writing & Personal Branding Ascent includes a one-on-one Branding Consultation, the strategic development of a new LinkedIn profiles, and a personalized LinkedIn Training to help professionals communicate their personal brands and leverage the world’s number one professional networking site.

AT THE SUMMIT

At the summit, you will be able to:

  • Confidently articulate your personal brand online
  • Employ practical strategies for conducting business-building efforts using LinkedIn
  • Maintain your professional network long-term

What’s Covered

COACHING

LinkedIn Profile Writing & Personal Branding

  • Branding Consultation: Engage in a 30-minute phone interview with your Branding Consultant where you will discuss your personal goals, your target audience, and how to differentiate your experience and talents.
  • New LinkedIn Profile: We’ll develop your new, customized LinkedIn profile focusing on your unique strengths and goals and using strategic keywords to optimize your presence in search results. We ensure your profile complies with all relevant person ethics and advertising requirements. Once you’ve reviewed and approved your new profile, we’ll publish it to LinkedIn for you.

OPTIONAL ADD-ON #1

For Novice Climbers: Base Camp One-on-One LinkedIn Training

  • Maximizing and customizing your LinkedIn profile
  • Strategic ways to build your network (including the advanced use of Settings, Search, News, and Contacts functions)
  • Your Branding Consultant will upload your Contacts into LinkedIn
  • Avoiding ethical pitfalls for professionals
  • 30 days of LinkedIn Support

OPTIONAL ADD-ON #2

For Experienced Climbers: Summit One-on-One LinkedIn Training

  • Review of maximizing and customizing your LinkedIn profile
  • Review of strategic ways to build your network (including the advanced use of Settings, Search, News, and Contacts functions)
  • Developing a content strategy for your practice, including developing a content and posting schedule
  • Leveraging tools to automate and track your progress
  • 30 days of LinkedIn Support

OPTIONAL ADD-ON #3

Revised Professional Resume

  • If you are in the midst of a job search, your Branding Consultant can work with you to update your professional resume using your new, targeted LinkedIn profile as a starting point
  • Two rounds of revisions are included
  • Final resumes are provided as Word and PDF documents