LinkedIn Profile Writing & Personal Branding Ascent
Establishing a compelling, effective personal brand online is critical for professional success in the legal field. LinkedIn profiles are typically top results of Google searches and can make a powerful first impression on potential clients, partners, employers, and referral sources. In Mountaintop’s LinkedIn Profile Writing & Personal Branding Ascent, we provide practical strategies to confidently communicate your expertise online through the strategic development and use of your LinkedIn profile.
- Driven Attorneys
- Aspiring Partners
- Emerging Leaders
- Attorneys In Transition
Mountaintop’s LinkedIn Profile Writing & Personal Branding Ascent includes a one-on-one Branding Consultation, the strategic development of a new LinkedIn profile, and a personalized LinkedIn Training to help attorneys communicate their personal brands and leverage the world’s number one professional networking site.
AT THE SUMMIT
At the summit, you will be able to:
- Confidently articulate your personal brand online
- Employ practical strategies for conducting business-building efforts using LinkedIn
- Maintain your professional network long-term
LinkedIn Profile Writing & Personal Branding
- Branding Consultation: Engage in a 30-minute phone interview with your Branding Consultant where you will discuss your personal goals, your target audience, and how to differentiate your experience and talents.
- New LinkedIn Profile: We’ll develop your new, customized LinkedIn profile focusing on your unique strengths and goals and using strategic keywords to optimize your presence in search results. We ensure your profile complies with all relevant professional ethics and advertising requirements. Once you’ve reviewed and approved your new profile, we’ll publish it to LinkedIn for you.
Company Bio or Resume
- Your Branding Consultant can work with you to either draft or revise your Company Bio or a Resume if you are in the midst of a job search
- One round of revisions is included
- Final bios and resumes are provided as Word and PDF documents
Online LinkedIn Training Course
Over 2 hours of self-paced, online LinkedIn Training that teaches you how to build your profile from scratch and leverage LinkedIn for personal branding and business development. The five-module curriculum covers:
- Branding Your Profile: Customize your LinkedIn profile using your personal brand
- Maximizing Your Settings: Personalize your Settings so that your data and privacy are protected
- Growing Your Professional Network: Broaden your professional network strategically using advanced tips for the settings, search, news, and contacts functions
- Becoming A Thought Leader: Share compelling content and updates with your LinkedIn network to help you be seen as a go to person in your field
- Tracking & Automating Your Success: Leverage a few simple, free tools and your calendar to automate and track your progress
This is included in the LinkedIn Profile Writing & Personal Branding Ascent or can be purchased on an individual basis.